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Posts by category
- Category: Articles
- Browsing with BURKE | Top Articles 2020 | Volume 38
- Browsing with BURKE | Top Articles 2020 | Volume 37
- Browsing with BURKE | Top Articles 2020 | Volume 36
- Browsing with BURKE | Top Articles 2019 | Volume 35
- Browsing with BURKE | Top Articles 2019 | Volume 34
- Browsing with BURKE | Top Articles 2019 | Volume 33
- Browsing with BURKE | Top Articles 2019 | Volume 32
- Browsing with BURKE | Top Articles 2019 | Volume 31
- Browsing with BURKE | Top Articles 2019 | Volume 30
- Browsing with BURKE | Top Articles 2019 | Volume 29
- Browsing with BURKE | Top Articles 2019 | Volume 28
- Browsing with BURKE | Top Articles 2019 | Volume 27
- Browsing with BURKE | Top Articles 2019 | Volume 24
- Browsing with BURKE | Top Articles 2019 | Volume 23
- Browsing with BURKE | Top Articles 2019 | Volume 22
- Browsing with BURKE | Top Articles 2019 | Volume 21
- Browsing with BURKE | Top Articles 2019 | Volume 20
- Browsing with BURKE | Top Articles 2019 | Volume 19
- Browsing with BURKE | Top Articles 2019 | Volume 18
- Browsing with BURKE | Top Articles 2019 | Volume 17
- Browsing with BURKE | Top Articles 2019 | Volume 16
- Browsing with BURKE | Top Articles 2019 | Volume 15
- Category: Blog
- When Marketing Becomes a Legacy: The Story Behind Anthony & Sylvan’s Laurels Campaign
- How We Actually Use AI at BRK Global Marketing (And Where We Refuse To)
- How to Break Through the Noise + Limits of Your Business Marketing Strategy
- AI Alone Can’t Write Your Content
- Why Every Strong Marketing Effort Starts with Strategy (Not Tactics)
- Being Found Isn’t the Same as Being Chosen
- The Many Names of AI SEO
- Why TargetedIQ™ Should Be in Your 2026 Marketing Budget
- From SEO to GEO: The Next Evolution of AI Search
- Why Do Global Brands Still Turn to Agencies Over DIY AI?
- Hyper-Targeted Holiday Campaigns: A Game-Changer for B2C Retailers
- Do You Really Know What Your Clients Want?
- AI Is Taking Over Organic Search. Is Your Marketing Keeping Up?
- Want to Sell Your Business? Start with Your Brand
- AI Isn’t Enough: Here’s Why Marketing Agencies Still Matter
- Is Your Website Helping or Hurting Your Marketing?
- Why Marketing Success Doesn’t Happen Overnight
- Marketing vs. Sales: Let’s Clear This Up
- Why Every Business Needs a Strategic Marketing Partner
- A Lesson from the Inner Game of Tennis
- 6 Characteristics of a Great Logo
- How Company Logos are like iPhones
- A Simple Mom Hack That’s Used in Legendary Ads
- What’s Better Than Free Advertising?
- How to be More Like the Olympic Shooter from Turkey
- Getting More Word-of-Mouth Referrals
- Why are Logos so Expensive?
- Frogs, Toads, and Turning Clients into Fans
- Is Anxiety Ruining Your Business from the Inside Out?
- How to Wow your Clients
- Know the Limits of SEO
- Inigo Montoya’s 3 Steps to Business Success
- Best AI Practices Start with an Internal AI Policy
- The Surprising Benefits of (A Little) Negativity
- Boosting Your Brand with Philanthropy
- Leveraging Company Leaders’ Personal Brands for Marketing
- A Simple Guide to Effective Mission and Vision Statements
- Implementing Effective Video Marketing Strategy
- Marketing to Gen Alpha: How is it Different?
- Marketing to Gen Z in a Digital World
- So You Want to Market to Millennials
- Simple Strategies for Marketing to Gen X
- A Simple Guide for Marketing to Baby Boomers
- Generational Marketing: How to Unlock Sales for Every Age
- Understanding Outsourcing vs. Offshoring and How to Leverage Both Strategies for Business Success
- Changing Your Mindset to Transform Your Business Life
- BRK’s Triple Triumph at the MarCom Awards
- How Quality Web Design Transforms Your Business’s Online Presence
- Marketing Trick or Treat: The Illusion of Fake Followers vs. the Real Magic of Influencer Partnerships
- The Trick and Treat of SEO
- Unmasking the Trick and Treat of Effective Content Engagement
- Tricks and Treats of Effective Marketing: Avoiding Ghoulish Content Mistakes
- Unlock the Power of Video Marketing: Your Comprehensive Guide
- Unleashing Your Unique Purpose: The Key to Cultivating a Thriving Business
- Franchise Marketing 101: How to Develop the Best Strategy so You can Replicate Your Business
- Are Zero-Click Searches Your Marketing Friend or Foe?
- There’s Nothing Brief About a BRK Brand Brief
- Soak Up the Sun and Supercharge Your Marketing Skills With Our Sizzling Summer Reading List
- Letting the Creative Juices Flow: See Our Favorite Design Trends of 2023
- BRK Brings Home Gold at the 2023 Viddy Awards
- The Cookie Crumbles: Why Third Party Cookies are Going Away & the Future of Online Advertising
- Trendsetting in Marketing: Stay Ahead of the Curve and Amplify Your Success
- The Three C’s of Branding
- The Importance of Investing in Branding for Your Business
- Branding vs. Marketing: What’s the difference and why does it matter?
- AI Prompting: Simple Tricks to get the Best Output from Artificial Intelligence
- BRK Global Marketing wins big at the 2023 Hermes Creative Awards
- Where Do “Creative” Marketing Agencies Come into Play On the Cusp of an AI Revolution?
- Simplifying SEO: BRK Global Marketing Talks about Expertise, Authoritativeness, and Trustworthiness (E-A-T) with Website Content Creation
- 4 Steps for a Traffic-Driving SEO Strategy
- Why recruitment marketing matters + how to use it
- 5 Must-Have Elements on Every Website
- The ultimate guide to building a B2B marketing strategy for 2023
- Analytics 101: Key Metrics to Track in your Website Audit
- How to create a B2B marketing plan that gets results
- How to create a color palette for your brand + its importance
- 5 essential questions to determine your business’s purpose
- How to use SEO and social media for stronger marketing
- Your guide to the funnel vs. flywheel models
- 10 Quick Steps to Marketing Genius
- How and Why to Optimize Google My Business for B2B
- SEO 101: Why search engine optimization matters for your business
- 3 ways to make user-generated content for your B2B marketing strategy
- 5 ways to utilize your 100 weekly LinkedIn connection requests
- An Effective Content Team is Essential to Exceptional Content Creation
- Consumers Prefer Authentic Brands
- The Importance of the Customer Experience (CX)
- How to Build a Successful Brand
- Investing in the Customer Experience is Great Marketing
- 5 Steps to Gathering Useful Data
- Why Visual Search is a Vital Tool
- 5 Powerful LinkedIn Tactics for B2B Brands
- 3 Do’s and 3 Don’ts of Cause Marketing
- 4 Steps Every Creative Process Needs
- Why Do Audiences Like Disruptor Brands?
- Video Marketing: Make Your Brand 3D
- Building Trust with Authentic Content
- 3 Ways to Boost Social Media Conversions
- How Gen Z Influences Household Purchases
- How Brand Voice Can Upgrade a Business
- Adjusting Your Photo Archive to a New Normal
- A Brand’s Secret Weapon: Storytelling
- The Value of a Well-Fitting KPI
- Why Customers Prefer Hybrid Experiences
- Cracking the Code of Audience Engagement
- Navigating Customer Relations amid COVID-19
- The Rise of Subscription Culture
- Why AI Intel is Important
- Why Online Reputation Matters
- Head vs Heart: the Importance of Consumer Emotions
- All You Need is (Brand) Love
- Why Cybersecurity Matters
- What Marketers Should Expect at the 2020 Olympics
- Jack’s 2019 State of the Union
- How To: Hyper-Personalize
- Why Feedforward is the new Feedback
- What Marketers Should Know About the Holidays
- 3 Types of Effective Emotional Marketing
- Quality vs. Quantity: The Balance Battle of Content Marketing
- Podcast Advertising: A Fresh Face in Marketing
- Why Less Can Be More: Marketing Minimalism
- 2019’s Internet Trends That Should Matter to You
- How to be Over-the-Top, the Right Way
- Web Design with Psychology in Mind
- The Value of Brand Purpose
- Pinpointing 2020 Marketing Priorities
- 3 Major Social Media Mistakes
- The Roles of Integrated Marketers
- The Dawn of Digital Ads
- The Must-Do’s of Web Design
- How to Speak Gen Z’s Language
- Turning Real Life Into Leads
- Building Better Client Relationships
- The Art of Timed Advertising
- Social Spotlight
- Why Responsive Logos Matter
- 6 Steps to Better Collaboration
- Crafted Campaigns in Honor of National Beer Day
- Top Social Media Stats
- The Future of Tik Tok
- UX/UI 10 Year Challenge
- How Your Logo Could (and Should) Build Trust
- Design Must-Dos on Your Landing Page
- The Influencer Impact
- AdWeek’s Key Social Media Analytics Tips
- Top Super Bowl 2019 Ads
- BURKE’s All-Time Favorite Super Bowl Ads
- Video Marketing Trends of 2019
- The Purpose of Advertising
- Going Viral 101: How to Reach a Massive Audience
- Brands That Take a Stand: A Look at Gillette’s New Campaign
- Be More Like Oprah
- Jack’s 2018 State of the Union Address
- Every Child Deserves a Little Christmas
- Top Five Christmas Movies Ranked by BURKE’s Video Producer
- Disappearing Content, Lasting Influence
- Hybrid vs. Monolithic Company Structures
- Meeting the Needs of Modern-day Post Production
- Fill Your Hearts With Christmas Cheer
- A Summer Internship at Burke
My Templates
Projects
- Diversified Innovations
- Carolina West Wireless
- Artisanal Water
- Devon Creek
- SPX
- Y2 Yoga
- Thompson
- Eastwood Homes
- DRNX
- Thompson
- Albemarle
- Thompson
- NC Poison Control
- Food Lion
- Briye
- APA Paris
- Anthony & Sylvan Pools "Staycation"
- Continental
- Anthony & Sylvan Pools Video Campaign
- SUGAR Donuts
- Benchmark
- BASF
- Mercedes-Benz Vans
- Charlotte 49ers
- Famous Toastery
- Crown Pest Control
- Northeast Tool
- Legion Brewing
- Carolina West Wireless
- Tokai Carbon
- Anthony & Sylvan Pools "Escape"
- Ingersoll Rand
- Akoustis