Browsing with BURKE | Top Articles 2019 | Volume 24

Event marketing techniques, hacks to earn more revenue from current customers, a look into McDonald’s refreshing new visual identity and more!

1. 11 Ways to Earn More Revenue From Your Existing Customers

Helpful tips to optimize your client relationships and not only improve revenue but improve your connection. 

2. How to Avoid a “Snoozefest” and Instead Execute a Well-Regarded B2B Event

Specific tips to leverage B2B events and host one that engages your attendees and produces tangible results.

3. SEO vs PPC: When to Optimize and When to Pay for Traffic

A dive into the key differences between SEO and PPC, and how to decide which tactic is best to optimize your message. 

4. Direct Marketing is Thriving In Millennial Mailboxes: Here’s How to Make the Most of It

A How-to-Guide to the traditional marketing technique that has remained successful, especially among Millennials.

5. Inside the New Visual Identity at McDonald’s

McDonald’s is revamping their iconic brand with a fresh new visual identity intended to make every brand interaction a feel-good experience.