Browsing with BURKE | Top Articles 2019 | Volume 18

This week’s top articles feature great advice for authentic brand storytelling and helpful ad design tips, including examples!

1. Here’s Why Truth in Brand Storytelling Matters

A dive into the importance of delivering on your brand story, and examples of brands who succeed in doing so.

2. Podcast Ads Projected to Grow to 4.5% of Global Audio Ad Spending by 2022

As podcasts grow in popularity and accessibility, the opportunity to use the medium as a marketing tool grows too!

3. 7 Ad Design Tips to Help Your Brand Cut Through the Noise

Hubspot pulled together excellent examples of ads that stand out, and tips to separate your design from the crowd.

4. Location-Based Marketing: What Works and What Doesn’t

Specific tips to execute a successful geotargeting campaign, as well as specifics on what to avoid.

5. How to Connect to Your Audience (While Staying True to Your Brand)

Authentic ways to connect with your audience without selling your brand short.