Browsing with BURKE | Top Articles 2019 | Volume 31

How to successfully incorporate the power of word-of-mouth into your marketing strategy, create the perfect blog specific to your industry and more!

1. The Qualities of a Powerful Word-to-Mouth Strategy

 A few best practices for encouraging successful word-of-mouth marketing tactics, followed by examples!

2. Examples of Blogs from Every Industry, Purpose & Readership

 A deep dive into blogs as a content marketing tactic including specific benefits to blogging, dissecting types of blogs by industry and strong examples of successful blogs.

3. 5 Essential B2B Marketing Best Practices

 Defining best practices for developing a content marketing strategy specific to B2B communications.

4. Experience Disruptors: A New Breed of Growth Leaders

 Key characteristics of industry disruptors, how they become industry leaders, and how marketers can adapt to their presence.

5. 3 Reasons Why Your B2B Sales Process Isn’t Working – and 3 Fixes

3 major sales struggles that B2B marketers face in the current culture where B2B buyers hold more power than before, and how you can overcome each.